Personal & Digital Marketing Assistant (Supporting dual CEOs of XDigitalSEO and Apex Realty)

This role is a full-time, South Africa–based position supporting two CEOs and two growing companies: a US-facing digital marketing agency (XDigitalSEO) and a Cape Town–based real estate business (Apex Realty). The successful candidate will split time between creative/digital marketing support for XDigitalSEO and executive, operations, and property management support for Apex Realty.

About XDigitalSEO

XDigitalSEO is a search engine optimization and digital marketing agency that helps businesses grow their online presence and acquire more customers through performance-focused SEO and digital campaigns. The company is based in Florida, United States, and works with clients across many industries, offering strategic marketing, content, and website design services. The team emphasizes human-focused, emotionally intelligent marketing that blends strong people skills with deep digital expertise.​

About Apex Realty

Apex Realty is a full-service real estate agency in the Western Cape, offering property sales, rentals, property management, and development services. Led by Principal and CEO Shane Muller, the company focuses on strategic property solutions, high-performance results, and strong client relationships in the Cape Town market. Apex Realty also provides comprehensive rental management, including tenant placement and support for landlords seeking reliable, hands-on service.​

Role Overview

The Dual Executive & Marketing Assistant will:

  • Provide high-level personal and administrative support to the CEO of Apex Realty, including property management and rental operations support.​
  • Provide creative, digital marketing and administrative support to the founder/CEO of XDigitalSEO, working on campaigns for US-based clients.​​
  • Act as a central coordination point between both CEOs’ calendars, priorities, and projects, ensuring that deliverables are met on time and communication flows smoothly.​

This role is ideal for a highly organized, tech-savvy, and creative professional who enjoys variety, can switch contexts between real estate operations and digital marketing work, and thrives in fast-paced, entrepreneurial environments.​

Key Responsibilities

Support for XDigital SEO CEO

  • Design static and simple animated creatives for social media ads (e.g., Meta, LinkedIn, YouTube) aligned with client brand guidelines.​
  • Assist with website and landing page design (wireframes, layouts, sections) and support implementation in website builders or CMS platforms such as WordPress, Webflow, or similar tools.​​
  • Repurpose and resize creative assets for different platforms, maintaining consistent brand identity.​
  • Organize creative assets, project folders, and simple tracking documents for campaigns and client work.​
  • Prepare simple client-facing decks and visuals using templates, and support campaign content planning.​
  • Explore and test AI-driven and search-related tools to improve creative output, workflows, and campaign performance, and share new ideas with the CEO.​​

Support for Apex Realty CEO

  • Assist with listing new rental and sales properties on platforms such as Property24, Private Property, and social media, including uploading photos and descriptions.​​
  • Coordinate and schedule property viewings, liaising with agents, tenants, and landlords to ensure smooth communication and professional service.​​
  • Handle maintenance requests, communicate with service providers, and track job progress and completion.​​
  • Conduct and manage incoming and outgoing inspections using tools such as Red Rabbit, ensuring accurate reports and proper filing.​
  • Support monthly rental book reconciliations (payments, commissions, deductions) and keep accurate records of leases, invoices, and landlord communications.​​
  • Prepare property-related documentation (offers, lease agreements, client correspondence) and maintain organized digital and physical filing systems.​

Shared Executive & Administrative Support

  • Manage both CEOs’ diaries and calendars, schedule meetings, and coordinate appointments and calls across time zones where needed.​
  • Track key pipelines and tasks (marketing campaigns for XDigitalSEO, listings and deals for Apex Realty) and provide concise weekly status updates.​
  • Assist with social media scheduling and basic content preparation for both brands, using tools like Canva and social platforms as required.​
  • Support occasional events, ad-hoc errands for the Apex Realty Principal, and special projects as they arise.​

Requirements

  • Based in South Africa with reliable internet and able to work primarily remotely, with some in-person presence in Cape Town for Apex Realty tasks if required.​
  • Proven experience in administrative, personal assistant, or operations roles; experience in real estate or property management is advantageous.​
  • Strong design skills with a portfolio that includes social media creatives and basic website or landing page layouts.​
  • Proficiency in modern design tools (e.g., Figma, Adobe XD, Photoshop, Illustrator, Canva or similar) and confidence working with website builders/CMS platforms.​
  • Comfortable using productivity and office tools such as Microsoft Office, Google Workspace, and task or project tracking tools.​
  • Excellent verbal and written communication skills in English, with strong attention to detail in documents, briefs, and file management.​
  • Highly organized, proactive, and able to manage multiple workstreams across two businesses with minimal supervision.​
  • Valid driver’s license and reliable transport will be advantageous for property-related tasks.​

Key Attributes

  • Self-motivated, resourceful, and solution-oriented, with a willingness to “figure things out.”​
  • Strong time management and follow-through, able to prioritize across two CEOs and different business needs.​
  • Genuine interest in both real estate and digital marketing, with curiosity about AI and evolving marketing and property technologies.​​
  • Professional, discrete, and trustworthy, comfortable handling sensitive information and client interactions.​

Employment Terms and Growth

  • Full-time role with a salary aligned to experience and the dual-support nature of the position.​
  • Flexible, remote-first work setup with some overlap required with US working hours for XDigitalSEO, and business hours in Cape Town for Apex Realty.​​
  • Significant growth opportunity to take on more responsibility across both companies as performance and trust are established.​

How to Apply

Interested candidates should submit:

  • A short introduction (who you are, where in South Africa you are based, and your availability).​
  • A CV highlighting relevant admin, real estate, and/or digital marketing/design experience.​
  • A portfolio or links showing social media ad designs and any website/landing page work.​
  • A brief note on one AI or digital tool you would use to improve either marketing results for XDigitalSEO or operational efficiency at Apex Realty, and how you would apply it in this role.​​

Please email us at talent@xdigitalseo.com with the job title in the subject line.